Success Story Hospitality

Leading Hotel/Resort Chain Delivers Modern Mobile Experience

This globally recognized hotel and resort company wanted to provide its loyalty program members with the best experience possible by enhancing its digital services.

As the adoption of smart devices exploded in the early 2010s, demand for travel information and services on these devices skyrocketed. Company executives moved quickly to invest in mobile development to meet the need. The primary focus was on building stickier guest relationships with members of the chain’s highly successful frequent traveler program. However, those efforts were derailed by highly manual and slow software QA and testing processes which made it difficult to get these new services to market quickly enough.

  • A leading international resort and leisure company

    A leading international resort and leisure company

  • More than 7000 properties in 130 countries

    More than 7000 properties in 130 countries

  • Maintains 30 distinct brands

    Maintains 30 distinct brands

  • Award-winning loyalty program

    Award-winning loyalty program

quality engineering and mobile app development for hotel and resort company

In 2011, the company turned to Infostretch to streamline its quality engineering (QE) processes and accelerate its ability to launch new digital services. It also helped lay the foundation for the expansion of its mobile services to international markets in different languages.

the Customer
Journey

2011

2013

2015

2017

2019

2022

2011
  • Digital quality engineering engagement kickstarted
  • Mobile automation engagement kickstarted
  • QA strategy, methodology and processes
  • App testing – SPG iPhone app
  • Device testing – Android and iPad
  • Mobile web application testing

2013
  • Automation execution
  • iOS and Android mobile automation
  • Executed overall around 67k cases across all releases for both releases as well as test flight

2015
  • Mobile Keys phase 1 – successfully automated 14 mobile key without lock feature cases
  • iOS and Android mobile automation
  • Executed overall around 67k cases across all releases for both releases as well as test flight

2017
  • Enterprise automation CoE and governance (Aries, GraphQL, AEM) – supported content testing services build by supporting all the languages through automation

2019
  • App dome testing – successfully supported the build for EN-US language through automation

2022
  • Dashboarding – to provide testing insights while evaluating the technology stacks

the Results

Key Outcomes

Dramatic increase in mobile use
Dramatic increase
in mobile use

From insignificant in 2011 to almost 50% of all online traffic

International language support
International
language support

For up to 17 languages and 11 regional brands

Faster time-to-market
Faster
time-to-market

For critical new mobile apps and services: 20% improve release velocity

Unified automation framework
Unified automation
framework

Supporting multiple digital channels and enterprise applications with different device configurations (web, Aries, AEM, GraphQL, Microservices, API, mobile)

Improved coverage
Improved
coverage

Increased coverage of automated test cases: 90% of P1 test cases of what can be automated: ~80% of overall test cases of what can be automated

Dashboards & reports
Dashboards
& reports

Improved visibility with dashboards capturing key quality KPIs/metrics

Our methodology

how
we did it

Infostretch works with companies across the digital lifecycle.

Go Digital
Go Digital

Accelerating the delivery of new digital initiatives with confidence

Be digital
Be digital

Creating the infrastructure and foundation to scale digital initiatives

Evolve Digital
Evolve Digital

Leveraging data and analytics to continuously improve digital delivery processes

The challenge

To Expand mobile offerings

As the hotel chain looked to expand its mobile offerings, it ran into several challenges including:

QE Processes

QE Processes Slow, manual QE processes made it impossible to respond to market demand quickly enough to meet demand

web content accessibility guidelines

WCAGS All digital services had to meet ADA web content accessibility guidelines (WCAGs) across its web and mobile channels

Global Customer Base

Global Customer Base It’s global customer base required localized content in 17 different language, putting more pressure on delivery cycles

Advanced Digital Services

Advanced Digital Services The company wanted to offer advanced digital services that required complex technical skills for connectivity and personalization

The Solution

Quality Engineering

Infostretch deployed a Quality Engineering (QE) initiative and developed an app that accelerated the company’s ability to launch new digital services.

This dramatically streamlined mobile testing and QA processes.

Among the features included in this implementation:

With Infostretch handling the streamlined mobile testing and QA processes, the client was able to focus on developing new digital services for their international audience of travelers

Test automation based on Selenium and Cucumber

Test automation based on Selenium and Cucumber leveraging Infostretch’s own test automation platform

Quality Automation Framework

Addition of a Quality Automation Framework which further accelerated new digital service deployment and reduced costsm

  • Unified Scripting Across Digital Platforms – The right tool for web, mobile (including native, hybrid, and mobile web), and web service test automation solutions
  • Federated Dashboards & Detailed Reports – Trends and root cause analysis, automated screen captures, CI integration with Jenkins
  • Data Driven – Run a single test case against multiple test data sets provided through CSV, XML, JSON, Microsoft Excel or your own database
  • Increased Collaboration with Manual Testers, Developers and Business/Project Owners – Behavior-driven and keyword-driven test authoring
  • Cloud Based – Supports cloud-based execution of test scripts, CI/CD pipelines
  • Streamlined/Structured Approach – Abstracting the technical implementation away from the operational components
  • Selenium Driven Automated Testing – Web, Mobile, GraphQL, AEM test automation, support to multi-lingual applications
  • Reusable Test Assets – Highly maintainable and repeatable tests that utilize reusable test assets, proper modularity, and semantic structure

Multiple agile development and test initiatives for native, mobile web and desktop

Multiple agile development and test initiatives for native, mobile web and desktop to ensure a premium user experience. This included:

  • 20 combinations of desktop browsers
  • 6 different combinations of mobile web
  • Device compatibility testing with a range of iOS and Android devices

egression and end-to-end testing

Agile testing comprised of 2 week “sprints”, followed by regression and end-to-end testing

integration testing on 4-5 device platforms

2 months of integration testing on 4-5 device platforms in 17 languages

analysis of content

Early triage of potential issues and analysis of content