Digital solutions to enhance the user experience & help brands scale

Fact Sheet

E-COMMERCE DIGITAL SOLUTIONS TO ENHANCE THE USER EXPERIENCE & HELP BRANDS SCALE

d2c & e-commerce solutions
omnichannel e-commerce
HARNESSING DIGITAL TECHNOLOGY

E-Commerce businesses face growing competition, shrinking margins, and challenges of customer retention.

The problems are sophisticated, but so too are the technologies available to overcome them. Success requires carefully crafted digital engagement strategies that can provide tailored shopping experiences with dynamic pricing and promotions that keep customers coming back.

e-commerce digital solutions

By harnessing their own data, e-commerce businesses can significantly improve the experience for customers, boosting their loyalty while improving the bottom line.

Infostretch is a digitally native company that is helping E-Commerce and D2C companies across the globe rethink their business processes, modernize customer engagement, and leverage digital technology and data-driven insights to create a sustainable competitive advantage. Our combination of technical expertise and software accelerators enable our clients to deliver new digital services to market faster and more efficiently with the highest possible service levels.

About infostretch

1200+ Digital
Engineers

Headquartered
in Silicon Valley

Additional Locations:
New York, London and India

Backed by Goldman Sachs
& Everstone Capital

How we deliver
E-COMMERCE TECH ACCELERATORS FOR FASTER TIME-TO-MARKET
UNIQUE E-COMMERCE TECH ACCELERATORS FOR FASTER TIME-TO-MARKET
CLIENT-FIRST CULTURE
CLIENT-FIRST CULTURE
EXPERTISE IN EMERGING E-COMMERCE TECHNOLOGY
DEEP EXPERTISE IN EMERGING TECHnology
DISTRIBUTED AGILE GLOBAL TEAMS
DISTRIBUTED AGILE GLOBAL TEAMS
DATA-DRIVEN USER EXPERIENCE DESIGN
DATA-DRIVEN USER EXPERIENCE
PROGRESSIVE DELIVERY
PROGRESSIVE DELIVERY
CHALLENGES & TRENDS

D2C & E-COMMERCE

From Data to Insights
From Data to Insights
From Data to Insights

Digital has accelerated the capture of valuable customer data, but without the right strategy and technology, it cannot be leveraged to its full potential. Leading companies in this space have realized the shortcomings of Customer Relationship Management (CRM) and Data Management Platforms (DMP’s) and – in order to stay relevant – have to migrate from traditional CRM and DMP systems to Customer Data Platforms (CDP’s).

Generational Shifts
Generational Shifts
Generational Shifts

The next generation of digital natives, Gen Zers, are influencing markets at an increasing rate as they transition into consumers and workers. Their expectations for the customer experience are greater and they have no in-built loyalty to the brands that are popular with their parents. But if the experience is right for them, brands can see skyrocketing success as they are shared among their network (exemplified by companies like TikTok).

The Need for Speed
The Need for Speed
The Need for Speed

Many organizations find it difficult to adapt quickly to changing customer needs, which can be damaging or even fatal to their revenue. Having digital at the core rather than as a support function helps organizations stay relevant, meet any shift in business and better penetrate their target markets.

Omni-Channel Expectations
Omni-Channel Expectations
Omni-Channel Expectations

Interacting with the customer across multiple channels is now the norm. This poses the challenge of designing a seamless experience for customers across all touchpoints. Designing the right service journeys for the right devices, optimizing and connecting individual touchpoints, and employing the right technology at the core all help to achieve the right omni-channel experience.

Customer Retention
Customer Retention
Customer Retention

Consumers now have an abundance of similar options which are just a Google search or an app store search away. If this vast choice is combined with an inconsistent or uninspiring customer experience, it will remain difficult to retain customers. More thought needs to be given to an effective digital strategy to retain and engage customers, which requires a well-informed digital strategy powered by the engineering expertise to build contextual and personalized rewards and loyalty programs, gamification, community building, and effective loyalty programs.

Hyper-Personalization
Hyper-Personalization
Hyper-Personalization

Simple personalization such as putting customer names in emails does not move the needle anymore. Younger generations expect that brands understand them at a deeper level. By leveraging AI and big data captured in online and offline channels – a hyper-personalized experience for customers can be created to build a stronger, longer-lasting and profitable relationship.

INFOSTRETCH

D2C & E-COMMERCE FRAMEWORK

Personalized OMNI-CHANNEL Experience
Personalize Omni-channel expereince
Personalize Omni-channel expereince
Focus Areas
  • “Phygital” Strategy
  • Omni-Channel Experience Design
  • Customer Engagement Platforms
  • Community Platforms
  • MarTech
  • Loyalty & CDP
  • Analytics & Insights
CUSTOMER SEGMENTS
  • Fashion & Lifestyle
  • Cosmetic & Skincare
  • Consumer Durables
  • Publishing & Education
  • Travel & Hospitality
  • On-Demand Media Services

DELIVERING RESULTS FOR OUR D2C & E-COMMERCE CLIENTS

multinational hospitality company

MarTech

Personalized an omni-channel experience based on customer profiling and dynamic segmentation.

e-commerce d2c client intermiles

Rewards & Loyalty Platform

Designed and developed customer-centric 360-degree rewards & loyalty platform in the travel and lifestyle sector.

e-commerce client the body shop

Platform Engineering, SAP Update and migration

Powered the leading ​​in-store and online retailer of cosmetic goods​ with the right​ leading Digital strategy and QA.​

e-commerce platform for client

SCustom-built Community Platform

Developed digital community platform to help engage members to stick to healthy habits, weight loss, maintenance, fitness, and positive mindset.

e-commerce d2c client corsair

Customer Engagement Platform

Enabled hyper-personalized engagement platform improving customer focus for their direct-to-consumer e-commerce model.

PARTNER ECOSYSTEM

e-commerce user experience design certified

Infostretch is a Bronze Solution Partner

Helping organizations by providing end-to-end UI/UX services for Adobe from strategy and design to deployment, testing and support; incorporating the latest digital tech including Voice/Chatbots, adaptive interfaces, AR/VR and Bluetooth connectivity.

adobe bronze solution partner